What is a tech apprenticeship like?

What is a tech apprenticeship like?

As of Oct 2016, Aymeric officially qualified as a Junior Developer and here shares his experience as a tech apprentice at E Fundamentals.

Building capabilities to win in eCommerce - a webinar

Building capabilities to win in eCommerce - a webinar

Is your business eCommerce savvy? E Fundamentals' CEO John Maltman and Edgewell's eCommerce controller Camila Lobo-Guerrero, co-host to present you with stories, insights and tried and tested advice to enhance your customer's eCommerce experience

How to use pricing and promotions to drive eCommerce conversion

How to use pricing and promotions to drive eCommerce conversion

'Smart promotions' is one out of The 8 Fundamentals that can help drive your online growth. In this Q&A, COO Marcus Vallance goes through some of the key points that brand owners need to keep in mind when putting together a pricing strategy to increase eCommerce conversion.

What does Amazon's move mean for FMCG?

What does Amazon's move mean for FMCG?

Over the weekend Amazon announced it will be buying Whole Foods for a staggering £11bn. COO Marcus Vallance deciphers this game changing move and what it could mean for the FMCG industry, in particularly for brand owners who sell on retailer's websites.

How brands can win in search

How brands can win in search

Coming up on the first page of search results is the first step forward towards increasing eCommerce conversion and leading in a category. Here we breakdown exactly what does 'winning in search' mean for a FMCG manufacturer and the three key points to focus on which will make an immediate difference to your online listings.  

4 SEO tips for eCommerce teams

4 SEO tips for eCommerce teams

GUEST BLOGGER: Arham Khan has been working with Omnichannel brands for nearly 10 years to improve their SEO and conversion. By combining the world of digital marketing and eCommerce, here he introduces a fresh perspective on how manufacturers can approach their strategies to improve their online presence .

 Three ways to use product reviews to increase online sales

Three ways to use product reviews to increase online sales

Product reviews have become a valuable resource to optimise eCommerce performance and build customer loyalty. Here we look at how three big brands used online reviews to win in search, successfully assess and rectify their new product launch and increase their online conversion.

Unravelling eCommerce insights at My Digital Shelf

Unravelling eCommerce insights at My Digital Shelf

On 16th May the E Fundamentals team attended the My Digital Shelf Summit; an event designed for leading FMCG professionals who are looking to accelerate their online growth. See the pictures and find out who won an Amazon echo at our our prize draw...

E Fundamentals named double award winner at global I-COM data summit

E Fundamentals named double award winner at global I-COM data summit

We're proud and excited to announce that E Fundamentals has been named Worldwide Winner of I-COM’s global data start-up challenge, sponsored by Unilever. Additionally, we were also named the outright winner of the Marketing Attribution category, awarded to businesses that can demonstrate the strongest possible commercial benefit for their clients.