CEO John Maltman second left

A few weeks ago we entered I-COM’s Marketing Attribution Award, given to businesses that can demonstrate the strongest commercial benefit for their clients. We’re excited and proud to announce that we not only won our category, but we were also named as the overall Worldwide Winner of I-COM’s Global Data Start-up Challenge in Porto, Portugal.

I-COM is the global forum for marketing data and measurement and the award ceremony is backed by Unilever and an international body of Innovation Partners including Angel’s Den, Orange and StartUp Britain.

The competition was for businesses leveraging data to deliver marketing insights. E Fundamentals pitched and won against competitors from 16 countries, winning out against 10 finalists in the final round.

The award was judged by a prestigious panel of 70 senior data experts from both major corporate and entrepreneurial specialists data operations such as Pradeep Ananthapadmanabhan, the Sr. Manager of Deloitte Digital, USA, Jeff Krentz  the Director of Corporate Development, Kantar UK, Sean Seah the Head of Digital Experience at HSBC, Hong Kong and Todd Cullen, Managing Director, Customer Solutions, KPMG, USA.

John Maltman, Founder and CEO of E Fundamentals said:

‘Winning both awards is a tremendous achievement for the business and testament to the commercial difference we can make to some of the world’s best known brands’ performance. These accolades, coming from such an influential and knowledgeable audience of global data and brand experts, reflect the two years of hard work that we’ve spent building a best-in-class service that makes money for our clients.’

Congratulations to our peers, both the runners up and winners of the other categories. Take a look at some of the highlights from the summit and the Awards ceremony below...

Commercial Director of YouGov

Commercial Director of YouGov

CEO John Maltman presenting at I-COM

CEO John Maltman presenting at I-COM

ICOM dinner
Fashion show
I-COM 2017 attendees
ICOM gathering
I-COM audience
I-COM presentations
ICOM breakout session
Guitar player

Images courtesy of Marc Colomines/I-COM


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